This is not the Packers’ first-ever white helmet. The article has been updated.
GREEN BAY, Wis. (WBAY) – The Green Bay Packers are introducing a new all-white uniform for the 2024 season that includes a white helmet. Even the Packers ‘G’ logo is white, surrounded by a dark outline. The face mask is also white.
Introducing our white helmet.
In real life. @amfam pic.twitter.com/TcHEtDMOf4
— Green Bay Packers (@packers) August 1, 2024
The Packers will introduce the uniforms on Sunday, Oct. 20. The Packers call it their first “Winter Warning” game, celebrating “Packers fans’ legendary energy during even the harshest of winter conditions.”
This is the first time the Packers uniform included white helmets in 46 years. White helmets were worn with dark green jerseys in the 1956 home opener, and then for the entire 1958 season.
With those exceptions, the players have always protected their heads in gold or yellow helmets since the days of brown leather. Throwback uniforms only went so far as removing the Packers G logo and stripes from solid yellow or tan colored helmets.
The Packers started teasing the new uniform in photos and videos on X, formerly Twitter, declaring “A whiteout is coming.”
The tops and pants still have the green and gold stripes, but players will wear solid white socks.
— Green Bay Packers (@packers) August 1, 2024
Earlier Thursday morning, the team released a video showing players opening a white box. They include Jordan Love, Elgton Jenkins and Kenny Clark.
Josh Jacobs has the most visible reaction, smiling as he sees what’s in the box, but the image becomes blurred as he pulls out the contents.
We’ve been keeping something from you…@amfam pic.twitter.com/VSida7H88l
— Green Bay Packers (@packers) August 1, 2024
The Packers have played in all-white uniforms before, pairing their white jerseys with white pants bearing the green and gold stripes.
According to the Packers website, the NFL and Nike introduced the “Color Rush” in 2015 to let teams wear a special uniform for Thursday Night Football games. The Color Rush expanded to other games, including Monday Night Football in 2019.
The Packers are asking fans to wear white to the October 20 game against Houston to create a “whiteout effect” in the stands of Lambeau Field.
Fans entering the stadium will receive a white scarf from American Family Insurance.
There’s also merchandise from the “Winter Warning Collection” for sale at the Packers Pro Shop, including shirts, outerwear, caps, and replica helmets.
You can see players posing in the new white uniforms at Packers.com.
